International Journal For Multidisciplinary Research

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Impact of Technological Advertisement in Today’s Business Communication

Author(s) Lakshmipathi S
Country India
Abstract Ethics play an integral role in the development and sustenance of any personal or business relationship. Ethics determine the acceptable behaviours within a society and the overall behaviours of a business. Marketers must understand the impact ethics have on marketing communications and develop strategies accordingly.
Keywords Integrated Marketing Communication, organization
Field Business Administration
Published In Volume 6, Issue 1, January-February 2024
Published On 2024-01-03
Cite This Impact of Technological Advertisement in Today’s Business Communication - Lakshmipathi S - IJFMR Volume 6, Issue 1, January-February 2024. DOI 10.36948/ijfmr.2024.v06i01.11694
DOI https://doi.org/10.36948/ijfmr.2024.v06i01.11694
Short DOI https://doi.org/gtdr6w
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