Communication with Persuasion: A Transformative Approach

Author(s)	Vijaylakshmi
Country	India
Abstract	This research paper examines the importance of persuasive communication and the techniques to develop it. It highlights the key elements of persuasive communication such as understanding the audience, using evidence, and utilizing rhetoric effectively. The paper also discusses the impact of cognitive biases and emotions on persuasive communication, and the importance of adapting the message to the audience and the context. Additionally, it suggests various strategies such as using storytelling, emotional appeals, and building trust and credibility, to improve persuasive communication skills. The paper concludes that persuasive communication is crucial in today's world, whether in personal or professional contexts, and that developing these skills can help individuals to be more effective communicators and leaders.
Keywords	Communication, persuasion, rhetoric, skill
Field	Arts
Published In	Volume 5, Issue 1, January-February 2023
Published On	2023-02-20
Cite This	Communication with Persuasion: A Transformative Approach - Vijaylakshmi - IJFMR Volume 5, Issue 1, January-February 2023. DOI 10.36948/ijfmr.2023.v05i01.1603
DOI	https://doi.org/10.36948/ijfmr.2023.v05i01.1603
Short DOI	https://doi.org/grtwpv

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International Journal For Multidisciplinary Research