International Journal For Multidisciplinary Research

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Economic Empowerment of Tribes through Marketing of Non-timber Forest Products (NTFPS) in Alluri Seetharamaraju District, A.P

Author(s) D. Bhavani Sankar Reddy, Dr. G. Kanaka Maha Lakshmi
Country India
Abstract Tribal populations across the world rely on non-timber forest products (NTFPS) for their livelihoods, including food, fuel, fodder and litter. Organizations report that many rural people are dependent on forest resources, with around 80% of the developing world using NTFPs for their health and nutritional needs. NTFPs are also important for reducing poverty, conserving biodiversity and promoting economic growth in rural areas. In India, over 50 million people rely on NTFPS for income and subsistence, with NTFPS contributing to 50% of household
livelihoods and income for 20-30% of the agency population, particularly for tribes. NTFPs form a significant source of income and food for many tribal communities, making up 70% of forest based export income and 50% of forest revenues in some countries. Tribal communities have a strong connection to the forest and depend on NTFPS for their cultural and socioeconomic needs. The main objective of the study was to measure the economic impact on marketing of NTFPs and understand the perception of the respondents who are engaged in collection and marketing. This is a descriptive study and it aimed to demonstrate the importance of NTFPS in the economy of forest dependent communities in ASR district of Andhra Pradesh. These strategies can help create more sustainable and equitable markets for NTFPs, benefiting both
local communities and the wider economy.
Keywords Marketing, Globalization, PVTG tribes, NTFPs, Tribal culture
Field Business Administration
Published In Volume 6, Issue 3, May-June 2024
Published On 2024-05-24
Cite This Economic Empowerment of Tribes through Marketing of Non-timber Forest Products (NTFPS) in Alluri Seetharamaraju District, A.P - D. Bhavani Sankar Reddy, Dr. G. Kanaka Maha Lakshmi - IJFMR Volume 6, Issue 3, May-June 2024. DOI 10.36948/ijfmr.2024.v06i03.17444
DOI https://doi.org/10.36948/ijfmr.2024.v06i03.17444
Short DOI https://doi.org/gtwmwh
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