A Neo-aristotelian Criticism on the Language of Persuasion of the 2016 Presidential Debates

Author(s)	Kenneth Johnson S. Corpuz, Andre Philip C. Tacderas
Country	Philippines
Abstract	The purpose of this study was to explore how the five presidential aspirants employed rhetoric during the presidential debates held last February 21, 2016, in Cagayan de Oro for the first leg, and April 26, 2016, in Pangasinan for the third leg. The study employed the neo-Aristotelian Approach which is a dominant approach to criticism for examining rhetoric in public speech. In addition, three canons of rhetoric, including invention (ethos, pathos, logos), organization, and style were applied. The findings revealed that the analyses of the five presidential candidates using the three among the five canons of rhetoric, is useful to evaluate their speeches. Ethos is gravely used by most of the presidentiables to persuade their constituent voters. The functions of political speeches in the context of presidential debate were achieved.
Keywords	rhetoric, neo-Aristotelian criticism, presidential debates, canons of rhetoric, artistic and inartistic proofs
Field	Sociology > Education
Published In	Volume 6, Issue 3, May-June 2024
Published On	2024-05-26
Cite This	A Neo-aristotelian Criticism on the Language of Persuasion of the 2016 Presidential Debates - Kenneth Johnson S. Corpuz, Andre Philip C. Tacderas - IJFMR Volume 6, Issue 3, May-June 2024. DOI 10.36948/ijfmr.2024.v06i03.21126
DOI	https://doi.org/10.36948/ijfmr.2024.v06i03.21126
Short DOI	https://doi.org/gtwmpx

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