Analysis on the Most Impactful Customer Retention Strategies for Customers of  LINIS SIKAT Milk Tea Shop in Dasmarinas, Cavite

Author(s)	Ivan Pius Lim, Curl Hallie Garcia, Mikah Krezel Melikano
Country	Philippines
Abstract	This study hoped to gain knowledge and results based on the customers’ choice preferences, which days and how often they visit and buy these products and services as well as how long they stay in the business. The key points of this study are CRS or Customer Retention Strategies, the uses and benefits. Answer questions as to why the business is popular and how they offer and utilize the services and products given and received by the customers. Small businesses can grow with the right CRS and the proper use of them. Study is based around psychographics, location of the business and its convenience to the customers as well as the employees, the number of customers who took the time to provide feedback on the surveys, comparison and contrast of guests’ responses to each question on the survey, compilation of references cited according to alphabetical order.
Field	Sociology > Economics
Published In	Volume 6, Issue 3, May-June 2024
Published On	2024-06-11
Cite This	Analysis on the Most Impactful Customer Retention Strategies for Customers of LINIS SIKAT Milk Tea Shop in Dasmarinas, Cavite - Ivan Pius Lim, Curl Hallie Garcia, Mikah Krezel Melikano - IJFMR Volume 6, Issue 3, May-June 2024. DOI 10.36948/ijfmr.2024.v06i03.22506
DOI	https://doi.org/10.36948/ijfmr.2024.v06i03.22506
Short DOI	https://doi.org/gtzjhv

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