International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

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Customer Satisfaction of Pepsico Company

Author(s) Vivek Kumar
Country India
Abstract The main motive of this planned report is about the performance and evaluation done by the PepsiCo in their beverage and snacks market . That all about the SWOT analysis, resources based,3-circa analysis, strategies done in marketing and also by the internally and externally analysis of PepisCo's methodologies are helped in this report.
This study focuses on the battle between PepisCo's and Coco Cola in their beverages and snacks by the competating with each other. Not only by there is also a competition by others brand and still performed well in terms of the world wide marketing share and increasement.
Now, the Pepis has popular tag in world wide in beverages, transcending national borders, since appreciate as well as consumed by youngsters and old age people all over the countries.
This strategic report was based on a number of sources. In summary, the report examines PepsiCo's strategic competitiveness in the beverage and smacks business versus its competitor, Coca-Cola. And by this report, the conclusion reach that how will the PepsiCo's manage the giant beverage and snacks company and have diverse performance not only in one countries but all over the world wide.
The report ends with the summary of pepsico company and business decision-makers to consider as they reposition pepsico as a worldwide mega drinks and snaks leader .
Field Business Administration
Published In Volume 5, Issue 2, March-April 2023
Published On 2023-04-08
Cite This Customer Satisfaction of Pepsico Company - Vivek Kumar - IJFMR Volume 5, Issue 2, March-April 2023. DOI 10.36948/ijfmr.2023.v05i02.2256
DOI https://doi.org/10.36948/ijfmr.2023.v05i02.2256
Short DOI https://doi.org/gr4k3d
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