Marketing Strategy of Edtech Companies

Author(s)	Yash Pratik, Jagriti Gupta
Country	India
Abstract	The purpose of this paper is to identify various marketing strategies to identify the edtech industry their concern regarding educational technology and types of strategy theyused for marketing. This study is conducted with objectives and interpretation is done onthe data collected and to give effective solution for the findings. This is aqualitative and quantitative study to discover marketing strategy for edtech companies.Theimportantobjectiveofthispaperistorecognize different marketing strategy of edtech industry.
Keywords	Edtech
Published In	Volume 5, Issue 2, March-April 2023
Published On	2023-04-16
Cite This	Marketing Strategy of Edtech Companies - Yash Pratik, Jagriti Gupta - IJFMR Volume 5, Issue 2, March-April 2023. DOI 10.36948/ijfmr.2023.v05i02.2426
DOI	https://doi.org/10.36948/ijfmr.2023.v05i02.2426
Short DOI	https://doi.org/gr5qtw

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International Journal For Multidisciplinary Research