Customer Satisfaction and Service Quality in Online Banking - A Dual Challenge

Author(s)	E.Sunitha
Country	India
Abstract	The main aim of this paper is to find out the relationship between the customer satisfaction and service quality. how the customer are satisfied by the quality service provided by the providers ,they should fill the gap between the expectation and perceptions of services regarding the online financial services. For this study convenient sampling is used ,data was collected from 100 respondents where as percentage method considered for this analysis. finally the results shows that the customers are highly satisfied with services of the online banking sector The allover satisfaction of the customers mainly are continues improvement for quality service, easy to access the website, more on saving time is high factor of satisfied ,even though the services are very advanced but there is some dissatisfaction regarding security, and charges for using online services
Keywords	Satisfaction, Expectation, Service quality ,Online banking,Customer.
Field	Business Administration
Published In	Volume 6, Issue 4, July-August 2024
Published On	2024-07-18
Cite This	Customer Satisfaction and Service Quality in Online Banking - A Dual Challenge - E.Sunitha - IJFMR Volume 6, Issue 4, July-August 2024. DOI 10.36948/ijfmr.2024.v06i04.24749
DOI	https://doi.org/10.36948/ijfmr.2024.v06i04.24749
Short DOI	https://doi.org/gt43vz

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