International Journal For Multidisciplinary Research

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A Study on Accelerating Digital Financial Inclusion for positioning India through AI-enabled Banking Services

Author(s) PUNEET KUMAR, DR RISHI MANRAI
Country India
Abstract This research paper examines the role of AI-enabled banking services in accelerating digital financial inclusion in India, with a focus on positioning the country for the future. Financial inclusion, granting access to financial products and services, is crucial for India's economic growth and development. Despite progress, challenges like the digital divide and limitations of traditional banking models hinder inclusion, particularly in rural areas. The study proposes that AI-enabled banking services can be a game changer. AI can personalize financial products, improve creditworthiness assessments for under-served populations, and enhance security. By leveraging AI, India can empower its citizens, promote financial literacy, and solidify its position as a global financial leader. The study also explores the potential benefits and challenges associated with implementing AI in the Indian banking sector, considering factors such as regulatory frameworks, infrastructure requirements, and user adoption. The research explores how AI can address existing hurdles and proposes strategies for leveraging AI responsibly and ethically for inclusive financial growth. The paper aims to contribute to the ongoing dialogue on utilizing AI to empower all Indians and achieve sustainable economic development. This study used review of literature and survey as primary data to assess the impact of AI on digital financial inclusion. The present study discovered that AI has a strong influence on digital financial inclusion in areas related to behavioral finance, customer satisfaction and service efficiency.
Keywords Keywords: AI, Framework, Financial Inclusion, Banking, Digital Divide
Field Business Administration
Published In Volume 6, Issue 4, July-August 2024
Published On 2024-08-01
Cite This A Study on Accelerating Digital Financial Inclusion for positioning India through AI-enabled Banking Services - PUNEET KUMAR, DR RISHI MANRAI - IJFMR Volume 6, Issue 4, July-August 2024. DOI 10.36948/ijfmr.2024.v06i04.25511
DOI https://doi.org/10.36948/ijfmr.2024.v06i04.25511
Short DOI https://doi.org/gt552r
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