International Journal For Multidisciplinary Research

E-ISSN: 2582-2160     Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

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A Study of Corporate Social Responsibility Activities of Bank Towards Society and Its Impact on Bank Reputation

Author(s) Dr.B.Loganathan, S.R.Seenivasan, Dr.K.Siva Sankar
Country India
Abstract Regarding their CSR initiatives, banks differ in their perspectives and justifications. A portion of them think that bank performance will be impacted by CSR efforts toward the community. Therefore, the purpose of this study topic is to gain an understanding of the bank's CSR initiatives toward society and how they affect the bank's reputation. This study's goal is to examine a bank's CSR initiatives and how they affect performance in southern Tamilnadu.
Keywords Keywords: Corporate social responsibility, bank performance. Social reputation.
Field Arts
Published In Volume 6, Issue 4, July-August 2024
Published On 2024-08-23
DOI https://doi.org/10.36948/ijfmr.2024.v06i04.26235
Short DOI https://doi.org/gt8g63

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