The Operation Management Practices of Night Market Vendors in Selected Cities and Municipalities in the Province of Albay

Kristine Angela S. Abitria

doi:10.36948/ijfmr.2024.v06i05.27345

The Operation Management Practices of Night Market Vendors in Selected Cities and Municipalities in the Province of Albay

Author(s)	Kristine Angela S. Abitria
Country	Philippines
Abstract	The study examined the operation management practices of night market vendors in selected cities and municipalities within the Province of Albay and utilized a quantitative research approach and a descriptive- correlational design. Data from 206 vendors were collected through a self-administered questionnaire, employing a stratified sampling technique. The research aimed to identify significant differences in operation management practices based on vendor profiles and to explore the significant relationship between these practices and encountered challenges. Results indicated that the majority of night market vendors were aged 51-60, predominantly male, high school undergraduates, and married. They typically started with initial capital below Php10,000, had operated for 3-5 years, and earned daily income below Php5,000. Sole proprietorship was common, with 1-2 employees. Vendors reported high involvement in procurement, product preparation, pricing, sales, marketing, and customer service. Internal challenges such as sourcing, lack of proper storage facilities, managing costs, lack of innovation, and staff training engagement were noted, along with external challenges like compliance, weather conditions, competition, negative online reviews, and customer relations. While vendor profiles did not significantly affect operation management practices, a significant relationship existed between these practices and internal challenges. However, no significant relationship was found between operation management practices and external challenges. Based on these findings, a Night Market Operations Business Manual was proposed to improve operation management practices, encourage collaboration, and address challenges for enhanced business success and sustainability.
Keywords	Vendor profiles; Internal Challenges; External Challenges; Night Market Operations; Business Manual
Field	Business Administration
Published In	Volume 6, Issue 5, September-October 2024
Published On	2024-09-22
Cite This	The Operation Management Practices of Night Market Vendors in Selected Cities and Municipalities in the Province of Albay - Kristine Angela S. Abitria - IJFMR Volume 6, Issue 5, September-October 2024. DOI 10.36948/ijfmr.2024.v06i05.27345
DOI	https://doi.org/10.36948/ijfmr.2024.v06i05.27345
Short DOI	https://doi.org/g4qmwf

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The Operation Management Practices of Night Market Vendors in Selected Cities and Municipalities in the Province of Albay

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