Design and Development of an Alternative Instructional Material for Purposive Communication

Life Gabriel F. Osumo

doi:10.36948/ijfmr.2024.v06i06.28525

Design and Development of an Alternative Instructional Material for Purposive Communication

Author(s)	Life Gabriel F. Osumo
Country	Philippines
Abstract	The new generation of learners acquires purposive communication more quickly when exposed to simple communication approaches and accessible material that may incorporate the experiences, methods of knowing and doing, and knowledge of students from a range of ethnic backgrounds, culturally responsive teaching, which is most often connected with the work that fosters successful teaching and learning experiences. The study aimed to design and develop an alternative instructional material for purposive communication. Key informant interviews and focus group discussions were used to gather essential data. The participants believed that the language learning competencies through needs analysis should be secured first before designing and developing the instructional material and incorporating it with the effective aid of culturally responsive pedagogy. This study also came up with general findings that could be used in analyzing how to design and develop alternative instructional material in purposive communication: needs of students in learning cultural responsiveness, design of culturally sensitive instructional material, and prescribed alternative instructional material in purposive communication. Overall, the study suggests that the need for localized alternative instructional material in a local college must be valued and used in higher education institutions to establish and empower the roles of cultural diversity, awareness, sensitivity, and multiculturalism. The researcher recommends that the next researcher conduct the complete application of the ADDIE model after designing the alternative instructional material to assess or test its effectiveness.
Keywords	Purposive Communication, ADDIE Model, Alternative Instructional Material, Culturally Responsive Pedagogy
Field	Sociology > Education
Published In	Volume 6, Issue 6, November-December 2024
Published On	2024-12-07
Cite This	Design and Development of an Alternative Instructional Material for Purposive Communication - Life Gabriel F. Osumo - IJFMR Volume 6, Issue 6, November-December 2024. DOI 10.36948/ijfmr.2024.v06i06.28525
DOI	https://doi.org/10.36948/ijfmr.2024.v06i06.28525
Short DOI	https://doi.org/g8t3k6

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Design and Development of an Alternative Instructional Material for Purposive Communication

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