International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

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The Role of Fake News in Political Campaigns and Elections: A Global Perspective

Author(s) Aanchal Prajapati, Govind Kumar, Mukul Srivastava
Country India
Abstract In the digital age, the proliferation of fake news has emerged as a critical issue in political campaigns and elections worldwide. This paper examines the multifaceted role of fake news in influencing public opinion and electoral outcomes across various global contexts over a one-year period. It explores the mechanism through which misinformation is disseminated, particularly through social media platforms, and its impact on the democratic process. Employing a combination of qualitative and quantitative research methods, the study analyzes data from multiple countries to understand the pervasive influence of fake news. Is also scrutinizes the efforts taken by governments, civil societies, and media organizations to combat the spread of false information. The findings reveal a complex interplay between fake news, media literacy, and political propaganda, underscoring the challenges faced in safeguarding electoral integrity. This research not only contributes to the academic discourse on political communication and media studies but also offers practical insights for policymakers, media professionals, and the public in fostering a more informed and resilient democratic society.
Keywords Fake News, Political Campaign, Electoral Outcomes, Global Perspective, Misinformation, Democratic Process, Media Literacy, Propaganda, Electoral Integrity.
Field Sociology > Journalism / Media
Published In Volume 6, Issue 6, November-December 2024
Published On 2024-11-19
Cite This The Role of Fake News in Political Campaigns and Elections: A Global Perspective - Aanchal Prajapati, Govind Kumar, Mukul Srivastava - IJFMR Volume 6, Issue 6, November-December 2024.
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E-ISSN 2582-2160
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