Quantitative Analysis of Customer Satisfaction in Institutional Dining: A Case Study of IIM Bodh Gaya Canteen

Author(s)	Stephen Madan, Alok Yadav, Gulshan Kumar, Kunal Gothwal
Country	India
Abstract	This research investigates customer satisfaction with the IIM Bodh Gaya canteen (CAN3), focusing on food quality, hygiene, service quality, pricing, and menu variety. Using a paired t-test, the study compares these factors with outside food outlets in Bodh Gaya to identify areas for improvement. Results highlight significant differences in food variety and pricing, while hygiene and service quality remain comparable. The study provides actionable recommendations for enhancing menu options, implementing customer feedback systems, and introducing competitive pricing strategies. These findings aim to foster improved dining experiences in educational institutions.
Keywords	Customer satisfaction, institutional canteen, food quality, service quality, menu variety, pricing, educational institutions.
Field	Business Administration
Published In	Volume 6, Issue 6, November-December 2024
Published On	2024-11-22
Cite This	Quantitative Analysis of Customer Satisfaction in Institutional Dining: A Case Study of IIM Bodh Gaya Canteen - Stephen Madan, Alok Yadav, Gulshan Kumar, Kunal Gothwal - IJFMR Volume 6, Issue 6, November-December 2024. DOI 10.36948/ijfmr.2024.v06i06.31218
DOI	https://doi.org/10.36948/ijfmr.2024.v06i06.31218
Short DOI	https://doi.org/

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International Journal For Multidisciplinary Research