International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

Call for Paper Volume 6 Issue 6 November-December 2024 Submit your research before last 3 days of December to publish your research paper in the issue of November-December.
Submit Research Paper Join as a Reviewer

Plagiarism is checked by the leading plagiarism checker TurnItIn

Call for Paper

Volume 6 Issue 6
November-December 2024

Submit your research paper

Indexing Partners
Academia Advanced Sciences Index Bielefeld Academic Search Engine CiteSeer DRJI Google Scholar Independent Search Engine & Directory Network ISI (International Scientific Indexing) Issuu Mendeley Research Networks
RefSeek ResearcherId - Thomson Reuters ResearchGate Scirus Scribd Semantic Scholar UTeM - Universiti Teknikal Malaysia Melaka Wiki for Call for Papers WorldCat Zenodo

An Analysis of the Consumer Preferences on Cash and Digital Payments

Author(s) Amar Kuldeep Guria, Bidyanand Choudhary, Shilpy Barsa Kandulna
Country India
Abstract This dissertation, titled "Analysis of the consumer preferences in the evolving market landscape," examines the intricate dynamics that shape consumer choices and behaviors in today's fast-paced and ever-changing economic environment. With a focus on both qualitative and quantitative research methodologies, this study seeks to uncover the underlying factors that influence purchasing decisions, including brand loyalty, social trends, and technological advancements. By analyzing data collected from a diverse range of demographics, we aim to provide valuable insights into consumer psychology and preferences, ultimately contributing to a deeper understanding of market trends. The findings from this research are anticipated to serve as a valuable resource for businesses aiming to tailor their strategies to effectively meet consumer demands in an increasingly competitive marketplace. Through this comprehensive analysis, we hope to highlight the crucial role that consumer preferences play in shaping the future of marketing strategies and business operations.
Keywords Cash payment, Digital payments, UPI, Internet, Covid 19
Published In Volume 6, Issue 6, November-December 2024
Published On 2024-11-30
Cite This An Analysis of the Consumer Preferences on Cash and Digital Payments - Amar Kuldeep Guria, Bidyanand Choudhary, Shilpy Barsa Kandulna - IJFMR Volume 6, Issue 6, November-December 2024. DOI 10.36948/ijfmr.2024.v06i06.31967
DOI https://doi.org/10.36948/ijfmr.2024.v06i06.31967
Short DOI https://doi.org/g8sg5j
View / Download PDF File

Share this



E-ISSN 2582-2160
CrossRef

CrossRef DOI is assigned to each research paper published in our journal.

IJFMR DOI prefix is
10.36948/ijfmr

Downloads
Research Paper Format Copyright Permission Form and Undertaking Form Cover Page Vol 6 Isu 6Cover Page Vol 6 Isu 5Cover Page Vol 6 Isu 4

All research papers published on this website are licensed under Creative Commons Attribution-ShareAlike 4.0 International License, and all rights belong to their respective authors/researchers.

CC-BY-SA Open Access

About IJFMR
Fees & Payment
Current Issue
Publication Archive 		Submit Research Paper
Track Submission Status
Publication Guidelines
Publication Ethics
Peer Review & Plagiarism 		Join as a Reviewer
Editors & Reviewers
Reviewer Referral Program
Get Reviewer Membership Certi. 		Website/Journal Policies
Usage Policy
Content Policies
Privacy Policy
Contact Us +91-9898-5948-55 editor@ijfmr.com