Mobile Banking Adoption Among Indian Youth - A Study With Reference To Medchal District

Author(s)	Gowsya Shaik, Hima Bindhu Vannem Reddy
Country	India
Abstract	Mobile banking has become a crucial service in the modern era, enhancing customer satisfaction and convenience. The adoption of internet banking has significantly impacted financial services, making mobile banking an electronic option. With the rise of smartphone usage, mobile banking offers a more accessible and cost-effective alternative to traditional banking methods. This paper investigates the youth's attitude towards innovations in the banking sector, focusing on the adoption of latest technology.The banking industry is crucial for economic growth, and digital banking has become the fastest-growing financial channel. Mobile banking has developed due to the rapid use of smartphones and banking apps, allowing customers to access various banking services,including checking account balances, transferring funds&paying bills. This study examines the main factors attracting young people to online banking and the barriers they face in adopting mobile banking in the Medchal region.
Keywords	Mobile Baking Youth Usage Payments Services Technology
Field	Business Administration
Published In	Volume 6, Issue 6, November-December 2024
Published On	2024-12-21
Cite This	Mobile Banking Adoption Among Indian Youth - A Study With Reference To Medchal District - Gowsya Shaik, Hima Bindhu Vannem Reddy - IJFMR Volume 6, Issue 6, November-December 2024.

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