International Journal For Multidisciplinary Research

E-ISSN: 2582-2160     Impact Factor: 9.24

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

Call for Paper Volume 7, Issue 1 (January-February 2025) Submit your research before last 3 days of February to publish your research paper in the issue of January-February.

CHANGING DEMOGRAPHICS OF CREDIT CARD HOLDERS

Author(s) INDRESH PRATAP SINGH, NISHANT KUMAR
Country India
Abstract The concept of buy now pay later is gaining popularity day by day by using different credit instruments in which one of the credit instruments is leading growth in its number and usage, i.e., the credit card market in India. The growth of credit cards, quantity and usage both, is increasing over time in almost every age group and irrespective of gender and profession of cardholders, the same is evident in this research study.
There are many factors which lead to the growth trends in India, for instance, easy to apply and get the card and its use without or less paperwork, growing acceptance of card payments by merchants, etc. Consequently, all this increased purchasing capacity of credit card customers, as well as a shift in the profile of credit card holders, can also be observed. Age, gender, usage frequency, increased credit limits etc are some of the variables of credit card profiles which are covered in this study.
The overall study found the decreasing median age of credit card holders, an increase in women's credit card ownership, the trend of multiple cards holding among the young age groups and a significant change in increased credit limit of cards.
Keywords Credit Cards, Credit Limit, Median Age, Multiple Credit Cards, Plastic Cards.
Field Business Administration
Published In Volume 7, Issue 1, January-February 2025
Published On 2025-01-11
Cite This CHANGING DEMOGRAPHICS OF CREDIT CARD HOLDERS - INDRESH PRATAP SINGH, NISHANT KUMAR - IJFMR Volume 7, Issue 1, January-February 2025. DOI 10.36948/ijfmr.2025.v07i01.34992
DOI https://doi.org/10.36948/ijfmr.2025.v07i01.34992
Short DOI https://doi.org/g82gtj

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