International Journal For Multidisciplinary Research

E-ISSN: 2582-2160   •   Impact Factor: 9.24

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Post Merger Challenges and Opportunities: A Case Study of Twitter

Author(s) Divya Jain, Saleem Ahmad
Country India
Abstract Abstract:
Every organisation wants to maximize its profit and wants to grow in all terms. Merger is one of the tools of expansion strategy for businesses. Merger and acquisition come under the category of major corporate action. Merger and acquisition (M&A) may be of different types and the deals may be friendly and sometimes hostile as well. The objective of the study is to throw light on the challenges and opportunities post merger and acquisition (M&A) deal. Descriptive research methodology has been adopted and a case study approach has been used in order to meet the objective of the study. The data is of secondary nature which has been collected from the official website of Twitter and also from some other sources. The selection of the case study is based on convenient sampling. The study successfully concludes that M&A deals bring many post event challenges for the organizations and the organizations also have many opportunities after the merger to work with full control over the assets and management and with full autonomy.
Keywords Key words: Corporate actions, Challenges, Expansion, Management, Merger and acquisition (M&A), Opportunities and Take-over.
Field Business Administration
Published In Volume 5, Issue 4, July-August 2023
Published On 2023-07-20
Cite This Post Merger Challenges and Opportunities: A Case Study of Twitter - Divya Jain, Saleem Ahmad - IJFMR Volume 5, Issue 4, July-August 2023. DOI 10.36948/ijfmr.2023.v05i04.4522
DOI https://doi.org/10.36948/ijfmr.2023.v05i04.4522
Short DOI https://doi.org/gshm7h
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