International Journal For Multidisciplinary Research

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An Evaluation of the Challenges Farmers Face in the New Era of E-Commerce: A Study of the Sehore District in Madhya Pradesh, India

Author(s) Dr.Monika Sharma, Dr.Rohit Singh Dangi
Country India
Abstract Agriculture is the one of the most significant solution to the inclusive development of any country. The internet keeps on becoming more widespread among people who transact with the agricultural business. The inadequate health crisis about COVID 19 has exaggerated all communities Frontline Health Responders are a priority for countries in saving the lives of the people suffering from this disease. The purpose of the study is to examine the E-commerce sources selected for the agriculture sector and challenges faced by the farmers. E-Commerce has succeeded a major break in the agriculture sector. Now a day's internet becomes more popular among all customers. Some people use the internet for agriculture or irrigation. There are increasing awareness of the software and hardware among farmers. The thing which is needed is the internet with both the parties i.e. the one that is buying and therefore the one that is selling. My study is focused on the agriculture marketing & challenges faced by farmers by using E-commerce in agriculture sector .While examining the current scenario, farmers in India fail to make a living. Farmers are manipulated by so many intermediaries in Indian Farming Marketing. We used the sample size through which we build up a building of questions with multiple choices in answers but it is optional for the samplers who participate in this survey.
Keywords Agricultural Marketing, E-Commerce, Marketing, Challenges of E-Commerce
Field Business Administration
Published In Volume 5, Issue 4, July-August 2023
Published On 2023-08-22
Cite This An Evaluation of the Challenges Farmers Face in the New Era of E-Commerce: A Study of the Sehore District in Madhya Pradesh, India - Dr.Monika Sharma, Dr.Rohit Singh Dangi - IJFMR Volume 5, Issue 4, July-August 2023. DOI 10.36948/ijfmr.2023.v05i04.5629
DOI https://doi.org/10.36948/ijfmr.2023.v05i04.5629
Short DOI https://doi.org/gsm4w7
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