The value and importance of digital marketing for businesses

Author(s)	C.SATHIYAMOORTHY
Country	India
Abstract	The current study aims to provide a descriptive analysis of digital marketing and its advantages over more traditional forms of promotion. Because of the growing complexity of the system, businesses have shifted their attention to online advertising in recent years. The company has adapted its marketing tactics to keep up with changing customer tastes, competitive pressures, and the market. The purpose of this article is to probe the common understanding and reaction to digital marketing. Relevant data for the task at hand is gathered from both primary and secondary sources.
Keywords	Digital Marketing, Customer, Traditional and promotion.
Field	Arts
Published In	Volume 5, Issue 5, September-October 2023
Published On	2023-10-29
Cite This	The value and importance of digital marketing for businesses - C.SATHIYAMOORTHY - IJFMR Volume 5, Issue 5, September-October 2023. DOI 10.36948/ijfmr.2023.v05i05.8108
DOI	https://doi.org/10.36948/ijfmr.2023.v05i05.8108
Short DOI	https://doi.org/gs3hfq

About IJFMR Fees & Payment Current Issue Publication Archive	Submit Research Paper Track Submission Status Publication Guidelines Publication Ethics Peer Review & Plagiarism	Join as a Reviewer Editors & Reviewers Reviewer Referral Program Get Reviewer Membership Certi.	Website/Journal Policies Usage Policy Content Policies Privacy Policy

Contact Us		+91-9898-5948-55	editor@ijfmr.com

International Journal For Multidisciplinary Research