A Survey of Publics' Attitudes Towards Advertising - “A Qualitative Study of Viewers’ Perceptions, Reactions and Evaluations” – Advertising Genesis and Evolution Chronology with Specific Reference to Public Attitudes Towards Advertising and Its Importance

GURDEV SINGH THAKUR

doi:10.36948/ijfmr.2023.v05i06.8728

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A Survey of Publics' Attitudes Towards Advertising - “A Qualitative Study of Viewers’ Perceptions, Reactions and Evaluations” – Advertising Genesis and Evolution Chronology with Specific Reference to Public Attitudes Towards Advertising and Its Importance

Author(s)	GURDEV SINGH THAKUR
Country	India
Abstract	Advertising has been playing a paramount importance in all frays of life, advertising with specific reference to products and services is adjudged above all. Here in this research endeavor, we have attempted to pitch out and display various sources and chronology of advertising and facts related to it.
Keywords	Advertising, Products and services, Chronology
Field	Business Administration
Published In	Volume 5, Issue 6, November-December 2023
Published On	2023-11-08
DOI	https://doi.org/10.36948/ijfmr.2023.v05i06.8728
Short DOI	https://doi.org/gs38gf

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A Survey of Publics' Attitudes Towards Advertising - “A Qualitative Study of Viewers’ Perceptions, Reactions and Evaluations” – Advertising Genesis and Evolution Chronology with Specific Reference to Public Attitudes Towards Advertising and Its Importance

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